The Secret to Your Success

So…tell me your fondest desire…

You want to sell your images and make a lot of money doing what you love?  Well, listen up.  I have a link to an enlightening survey of REAL photo buyers, who tell you exactly what they want.  It’s priceless information. For example, do you have a Flash intro on your photography website?  BZZZZZZZZZ. Wrong answer!

96% of photobuyers surveyed HATED this feature!    96%.

I don’t know any of us that can afford to tick off 96% of our potential customers. So if your homepage says "skip intro" the into is NOT neccessary, why not get rid of it and keep your customers happy.

Us photographers are a strange bunch, quite egocentric, me included (as if you can’t tell!!!). We are often used to having people fawn over our work when we show it in person, but I seriouly believe the web is different. No one has time to fawn.  They are on a mission and it’s usually deadline driven.  Make it easy for them to do their jobs and they will come back over and over again.

So, please take a look at this photography marketing report.   It’s free and I believe it’s a nice snapshot of who many of us are trying to sell to.

So…the secret to your success? Give people what they want.

Now, what was that fond desire again?